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THE Department of Science and Technology (DOST) Region I proudly took part in the Negosyo Learning Series 2025, a capacity-building initiative by the City Government of San Fernando, La Union, held at the La Union Trade Center.
Representing DOST Region I were Science Research Specialist II Justin Madrid and Carla Joyce B. Cajala who were invited as resource speakers during the event.
Justin Madrid presented his expertise on Digital Marketing and E-Commerce where he also promoted DOST initiatives for entrepreneurs, including Small Enterprise Technology Upgrading Program (SETUP).
Meanwhile, Carla Joyce B. Cajala delivered an engaged and experience-based presentation on Social Media Marketing and Management drawing from DOST Region I’s own digital strategies to inspire local entrepreneurs.
The Negosyo Learning Series aims to equip local entrepreneurs with the knowledge and skills they need to succeed in business, especially in the digital age. The participation of DOST Region I is a testament to its commitment to support innovation and technological advancement in the region’s business sector.
The event was well attended by participants eager to leverage social media platforms to strengthen their online business presence for growth and sustainability. (SHESHENIE JANAE M. PEREZ)
