HOOQ, Asia’s video-on-demand service,  inilunsad sa Pinas (Kapartner Ang Globe )

INILUNSAD na sa Pilipinas ang HOOQ, ang Asia’s video-on-demand service,  sa pakikipagtambalan sa Globe Telecom.

Magkakaloob ang HOOQ, isang start-up joint venture sa pagitan ng Singtel, Sony Pictures Television at Warner Bros. Entertainment, sa mga customer ng Globe Telecom ng unlimited online streaming access at offline viewing option para sa Hollywood at Filipino movie at television content, sa pamamagitan ng anumang device, kabilang ang  computers, smartphones at tablets.

Ang mga Pinoy ay maaaring makapanood ng mahigit sa 10,000 movies at television episodes at TV shows, kabilang ang Hollywood movies na Harry Potter, Spider-Man at Inception, at mga sikat na TV series tulad ng Gossip Girl, Friends at Smallville.

Mapapanood din ang local film at TV content, sa pakikipagtambalan sa top studios ng bansa, tulad ng GMA, Viva Communications, Regal Entertainment at ABS-CBN, gayon din ang local high-grossing films gaya ng Metro Manila, A Secret Affair, Shake Rattle and Roll, Ang Tanging Ina, at classic movies  Dyesebel, Bagets at Bituing Walang Ningning. Ang mga highly-rated TV show tulad ng  My Husband’s Lover, Mulawin, Tayong Dalawa at Mara Clara ay maaari ring mapanood anumang oras at saan man.

“Across the emerging economies, people have amazing stories and love stories. However, a few billion people have no quality way of seeing the best stories from Hollywood or their local market.HOOQ will change that. HOOQ will change the way people in emerging markets consume and enjoy entertainment,” pahayag ni HOOQ Chief Executive Officer Peter G. Bithos.

“The Philippines is a natural first market for us. Filipinos’ dual love of local and Hollywood content combined with their  digital savviness makes the Philippines a perfect place for us to start,” dagdag pa niya.

 “Our partnership with Globe Telecom, the leader in digital partnerships in the Philippines, helps us bring Philippine customers a premium video service and new form of entertainment that combines the best of Hollywood, Asian and Philippine video content across all devices,” sabi pa ni Bithos, dating Globe Telecom Chief Operating Advisor sa Nielsen report noong 2014, ang panonood ng online video content ay naging libangan na ng mga digital consumer sa Pilipinas, kung saan 85% ang nanonood linggo-linggo, ang pangalawa sa pinakamarami sa rehiyon. Lumitaw rin sa parehong report na 7 sa 10 digital consumers sa bansa ang nanonood ng TV content at movies via online sources tulad ng  video-on-demand, ang second highest penetration ng internet TV sa rehiyon na nasa 71%.

“Now more than ever, Filipinos consider connectivity as an essential part of their daily lives. Our customers, whether prepaid, postpaid, or broadband, are increasingly embracing an always-on world where they expect a wonderful experience from innovative and engaging data and content offers. Right now, we are in the best position to offer this type of service as the leader in enabling the digital lifestyle of Filipinos and the number one network for smartphones.To meet their needs, we see the video-on-demand services offered by HOOQ as a critical offering representing the future of the industry. Now that consumers have access to a variety of international and local content, entertainment will now be more personal, and with Globe, this means experiencing it with the highest quality,” sabi naman ni Mr. Ernest Cu, President and CEO ng Globe Telecom. 

Bilang pagkilala sa kahalagahan ng video-on-demand services na inihahatid sa mga  consumer, ang Globe Telecom ay magkakaloob sa mga customer nito ng kakayahang mag-download ng HOOQ, na nakatakdang maging available sa mga customer sa plan-based service sa halagang P199 kada buwan para sa  access sa libo-libong pelikula. Mas mura ito sa ticket na binibili para sa isang pelikula lamang. Iaalok din ito bilang bundled service sa GoSURF at Tattoo broadband services ng telco. 

Matapos ilunsad sa Pilipinas, ang HOOQ ay ilalatag sa buong Asia.

“The rapid adoption of connected devices means more people in Asia are able to access the Internet anywhere and at any time, driving demand for compelling content that enhances their digital lives,” wika ni Jonathan Auerbach, Singtel CEO Group Digital Life. ‘HOOQ is set to change the way people across the region consume and enjoy entertainment.’

 “We share the excitement of offering entertainment fans across Asia access to high quality video services directly to their mobile devices.HOOQ provides a unique combination of Hollywood and local favorites while providing a high-quality viewing experience they’ve come to expect in today’s digital world,” sabi naman ni Mr. George Chien, Executive Vice President, Networks at Sony Pictures Television.